It takes talent, effort, and resources to create a stunning corporate video. Creating a film, whether in-house or with the help of an outside team, can be costly and time-consuming. The main issue is that, after all of the labour, sweat, and tears that go into creating a fantastic end product, a critical component of the jigsaw is frequently overlooked: the promotion strategy. Perhaps you've mastered the art of advertising your blog material, but video content marketing is a very different animal. We do know, however, that video material has a huge following. The simple addition of a video to your landing page can boost conversions by 80%!
#1: Smile While You Optimize Your Video Thumbnail
The video thumbnail is the single most critical factor in determining whether or not a visitor will watch your video. Because we judge books by their covers, you should dress your movie for the occasion by creating a fascinating, play-worthy thumbnail image.
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