Mobile marketing is one of the trendiest digital marketing nowadays due to the extensive usage of mobile phones. Several brands have launched tons of mobile phones to suit the requirements of the widest user base ever served. Taking this wide usage as an opportunity companies have started using mobile marketing for organic promotion. Today, we will present you with the best four types of mobile marketing with their distinguished key features.
1. GPS Marketing
GPS marketing is a type of strategy which makes use of the GPS feature of mobile phones to evaluate content display to users according to their specific locations. Marketing content optimized as per user's location generates a greater impact on personal customer experience.
Key Feature- Provides location-based personalized user experience.
2. SMS Marketing
This is another popular and old mobile marketing strategy where promotional SMS are sent to segments of users who have given permission to receive alerts related to offers, coupons, and services. This type of marketing is one of the oldest forms of mobile advertising.
0 comments:
Post a Comment