Closed captioning has been used on broadcast television since the early 1970s, but it's only recently become more popular on websites and social media platforms like Facebook, where video content is king. Captions are a terrific method to ensure that your audience consumes your material in the way that is most convenient for them, regardless of where your video is hosted. After all, you want them to stay and watch, don't you?
Captions not only make your videos more accessible, but they also keep your content competitive on social media and can even help with SEO.
Accessibility
You make your content more accessible to the Deaf or hard of hearing, non-native speakers, and senior folks with reduced hearing by using captions. If you'd like to learn more about how captions affect the Deaf community, click here.
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