Tuesday, January 11, 2022

Why Should Marketers Be Concerned With The Video Industry?

 Is video really something you can afford to ignore as a marketer, with 54 percent of customers wanting to see branded video content from businesses, 55 percent of people watching video content without skimming, and video content accounting for 82 percent of all IP traffic by 2021? Video marketing is a great way to communicate with your target market and build your brand for growing businesses. Here are some additional reasons why you should employ video marketing right now.

1. The number of clients who view video is increasing.

Video material is popular, timely, and entertaining. YouTube is the second most popular search engine in the world, immediately behind Google, as of this writing. YouTube has 1.9 billion monthly subscribers, which is a staggering figure. This equates to about a third of all internet users and over a billion hours of daily video viewing. By incorporating video marketing into your marketing approach, you can reach out to a wide pool of potential clients.

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