When a company or an organization doesn’t take any measures to market their products and services on the internet today, it can be told as a colossal mistake as they are missing out a potential audience of over a million people. This is the age where people no longer read flyers but pause and look at advertisements on their phones. With this evolving lifestyle, social media experts have easily stated that the target audience of today’s generation doesn’t sit in front of the television screen but rather hold their smart phone. Anything much of even a single post or a medium of contact shared in these platforms could pitch in leads like hot cakes. To help these companies to stay in the market, SMO services abbreviating Social Media Optimization services were introduced. These services are essential as marketing online is no cup of tea.
Showing posts with label SMO. Show all posts
Showing posts with label SMO. Show all posts
Thursday, September 12, 2019
Sunday, July 14, 2019
SMO services in Digital World
SMO services short for Social Media Optimization is services which uses outlets and groups to create publicity to increase awareness and the social image of the product. People offering these services create blogs and posts in trending social media platforms like Face book, Twitter and Youtube. They help to strengthen a brand or a product and boost visibility within users. These services create bonds and produces leads which can lead to sales surges.
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Wednesday, June 19, 2019
SMO SERVICES IN MODERN INDIA
SMO services also known as Social Media Optimization is using outlets and groups to generate publicity to increase the awareness of a product. Services involves in it also includes platforms like Face book, Twitter and Youtube. These services are almost similar to SEO services which generate web traffic to increase awareness of a website. These services encourage users to use and share links to websites across media networks.
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Thursday, May 30, 2019
Facebook Data Privacy Issues
Facebook will also implement new restrictions on the data that apps are allowed to access, limiting them to use of a person's name, profile photo and email address. Zuckerberg stopped short of directly addressing criticism that the company had erred in not notifying users or the public about the data usage, which it learned about in 2015.
Wednesday, April 10, 2019
Building Blocks for a Marketing Project
Marketing is one of the core components of a company why sells products or services. It is the necessary act of understanding the needs and wants of the consumers such that you come up with a product or service and selling it to the customer, along with post sales activities too. Nowadays, the development of technology has penetrated into marketing such that people are using technology in the day to day marketing activities, one such example being digital marketing. Today marketers look for optimal usage of resources and efforts such that not much of them are wasted. This calls for some serious planning before a marketing project is taken up.
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Friday, April 5, 2019
How to Become an Expert in Content Creation
Google is progressing such that it evaluates and ranks websites. Although it does not reveal its algorithms along with not revealing the type of updates it is going to release. A major part of SEO consists of finding out what these updates are such that companies end up utilizing them to the best for their benefit. Google does not search for anything unless you type something in the search box but it searches in its huge index of websites. For determining the quality of a page, a page must top three things: Expertise, Authority and Trustworthiness, as it must have content written by an expert, blog should have authority over the subject and it should be trustworthy enough.
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Monday, April 1, 2019
Some Interesting Statistics About Marketing For 2019
Have you ever wondered what marketing has resulted in? What kind of graph movements does it generate etc. Marketing is something which has taken the world by storm. Here are some statistics which are testimonials to the same:Customer experience plays an important role in the marketing strategy of companies. It also plays a critical role in branding. It is quite evident with a lot of companies acknowledging its importance through striving to deliver high quality experience topped with personalisation. This idea is becoming more central as time passes by and this is something which works, regardless of you being in retail or not.
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Monday, March 25, 2019
Critical Details Overlooked in Marketing
If you are into marketing or if you are the marketing manager in your company, you might know the importance of your marketing campaign and your strategiesbehind the same for guaranteed success on a continuous basis. With all the tools, softwares, manpower and skills at your disposal, there are more chances for you to overlook at certain details or components of your marketing campaign from the beginning to the end.
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Sunday, March 24, 2019
Interesting trends in Digital marketing in 2019
In a rapidly evolving world, trends are something which changes as time passes by. It might be easy for us to ignore certain trends which tend to fade away as time passes by, but one must remember that genuine trends are those that have been around for longer. Here are some of the trends which can benefit your company if used properly:
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Tuesday, March 19, 2019
The development of the internet has resulted in a lot of firms carrying out their operations online. This has lead to the evolution of something known as digital marketing. Being a broad topic which can be carried out in many ways, it is quite obvious that a single strategy cannot be carved for all companies. Every company differs in its own ways, be it through capital, size, operations etc. The end of 2018 has signalled the beginning of a new era in the field of digital marketing along with the beginning of 2019. The new era can be seen through the major revamp it is going to face.
The development of the internet has resulted in a lot of firms carrying out their operations online. This has lead to the evolution of something known as digital marketing. Being a broad topic which can be carried out in many ways, it is quite obvious that a single strategy cannot be carved for all companies. Every company differs in its own ways, be it through capital, size, operations etc.
The end of 2018 has signalled the beginning of a new era in the field of digital marketing along with the beginning of 2019. The new era can be seen through the major revamp it is going to face.
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Thursday, March 14, 2019
Small but important components of SEO campaigns
Search Engine Optimization is the process of increasing your outreach on search engines such that by just entering few keywords, you can get results about your company on search engines. It has evolved into one of the ways which companies use to increase their online outreach. Although they are simple, here are some of the points which can be considered when you are planning your strategy for SEO as they play a major role in influencing your SEO campaign.
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Personalization of content | Content Marketing Trends
Content marketing is one of the most sought after ways of marketing. It is one of the ways of understanding that “Content is King. It is pretty obvious because your content defines your product or service, no wonder how good your product or service can be. But how do you create good content? How do you come up with content which is suitable for your target audiences? The emergence of big data analysis has made it possible to create personalized content for different types of audiences such that delivering the right content to the right audiences at the right time is now possible.
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Sunday, March 10, 2019
Content Management Tips in SEO
SEO is defined as the act of increasing the rankings of your website in various search engines, thus drawing more visitors to your website. SEO is one complicated act which requires a lot of planning and execution as there are a lot of factors which contribute to the same.
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Thursday, March 7, 2019
Technical aspects of Digital Marketing and SEO and how to use them
Search Engine Optimization (SEO) is the process of increasing your outreach in the search engine result pages. It is further divided into two: On Page Optimization and Off Page Optimization. The former is the process of updating elements such as coding, images etc, whereas the latter is about acquiring back skills. The emergence of SEO has lead to heavy competition among different companies. Here are some on page SEO techniques which can be useful to you
Wednesday, March 6, 2019
Some Interesting SEO and Digital Marketing Trends in 2019
Digital marketing is something which has taken the world by storm. It has become a surviving skill for people to be employed. It has also become a factor for companies to survive in a competitive world. One must understand that digital marketing evolves on a continuous basis. One way or the other, people come up with different techniques or hacks for digital marketing. It has evolved into a personalized strategy which thus calling in for careful analysis for and by companies for capturing a major share in the market. With digital marketing evolving on a continuous basis, it gives rise to new trends. If these trends are ignored, companies end up using archaic techniques in this field and in the end, they fail.
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Friday, November 30, 2018
SEO | Impact Of SEO On Your Bussiness
SEO is a marketing discipline targeted on growing visibility in organic (Free) search engine results. SEO encircle both the technical and creative elements needed to boost rankings, increase awareness and drive traffic, in search engines.
Tuesday, November 27, 2018
The ABC of Facebook Ad Campaigning
The development of Facebook has witnessed the expansion of its presence into various aspects. Today, it is used for business, promotion, entertainment, marketing etc. The concept of digital marketing has expanded into this realm and it has proved itself as one of the useful techniques for pulling off a digital marketing campaign.
Have a plan It is necessary to identify certain aspects before venturing. One must have a plan for this because it is pointless to proceed without a plan and the idea of going with the flow is indeed a very risky idea. The proposed plan for a social media campaign should answer some questions, such as:
1.What is the objective of your campaign
2.Can you curate content for this?
An ad campaign has three stages: campaign, curation and implementation. In campaign, it is necessary to set the base for the ad. In curation, you set the objectives i.e., the actions which results in the people seeing your ad. Finally, in implementation, you execute the plan.
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Monday, November 26, 2018
Mumbai Attack 26-11-2008 | Ajmal Kasab
The NOV 2008 Mumbai attack was a series of 12 bombing and Shooting attacks lasted four days across mumbai.Executed by 10 members of an Islamic terrorist organization Lashkar-e-taiba based in pakistan,the
attacks began on NOV 26 and lasted until Saturday Nov 29, The attack cause 165 innocent death and more than
300 peoples were wounded
Attacks occured in South Mumbai: at Chhatrapati Shivaji Terminus, the Taj Palace & Tower,the Oberoi Trident, Leopold Cafe, the Nariman House Jewish community centre, Cama Hospital, the Metro Cinema, the Times of India building and St. Xavier's College.
On 29 November,'Operation Black Tornado' was Conducted by India's National Security Guards to flush out the remaining attackers; it culminated in the death of the last remaining attackers at the Taj Hotel and ended the attacks
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Tuesday, November 20, 2018
DIGITAL MARKETING SERVICES IN NAVIMUMBAI
Digital Marketing has changed the way business and brands use technology for marketing,and now people prefer digital marketing instead of traditional marketing visiting physical shops
Methods used for Digital Marketing are Search Engine Optimization(SEO), Social Media Optimization(SMO), Search Engine Marketing(SEM), Content Marketing, Display Advertising, Social media Marketing(SMM) the marketing methods mentioned above which strictly occur online.
Radiance Vision Group is one of the growing organizations that provide bestdigital marketing services in the market.Our success story is a combination of two chapters:one is hard work and dedication of our in-house team and another is the successful delivery of projects to our clients. Our prime goal is to explore, plan, and experiment until it matches the customer's expectations. We strongly believe in building the reputation of our customers.
Our premium clients have been L&T, Marico, Goorej, JustDial, AskMe.com etc.
http://www.radiancevisiongroup.com/video/digital-marketing-services-in-navimumbai
Tuesday, November 6, 2018
SOCIAL MEDIA AND DIGITAL MARKETING
The development of technology is such that it has fused itself with business and both have become inseparable. Business firms rely on technology to survive in the market and it is evident through the strategic presence of them online and on social media sites. This is possible due to the development of digital marketing.
Social media can also be used for digital marketing and given below are some reasons which answers the question why should companies opt for marketing on social media
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